Drafto Branding Overview

Drafto is a creative design agency built on the belief that great design drives great results. With a passion for innovation and a commitment to excellence, we craft visual experiences that elevate brands and connect with audiences. From branding and UI/UX to digital assets, Drafto delivers impactful solutions that are tailored, timeless, and trusted by businesses worldwide.

Problem

Drafto didn’t have a logo to visually represent its identity, making it difficult to build recognition and trust across digital platforms.

Solution

We designed a unique, modern, and minimal logo for Drafto—crafted with its target audience in mind and aligned with the brand’s mission of delivering clean, strategic design solutions.

Drafto Icon, A Symbol of Bold Ideas

The Drafto icon cleverly merges the letter “D” with an exclamation mark, symbolizing bold ideas, innovation, and a strong creative presence. The orange dot adds a vibrant touch of energy and focus, while the clean and minimal design reflects Drafto’s modern, confident, and purpose-driven identity.

Color Palette

A clean blend of white for clarity, vibrant orange (#FFB31A) for creativity and energy, and deep black (#1F1F1F) for sophistication and boldness—reflecting Drafto’s modern and confident brand identity.

Pure White

#FFFFFF

Yellow

#FFB31A

Dark Gray

#1F1F1F

Rasthi transformed our brand with a stunning and cohesive identity. Their creativity, attention to detail, and seamless process made the entire experience effortless. We now have a brand that truly represents our vision!

Via Hariharan

CEO - Guest Name